Brian O'Reilly

Why Didn't it Sell?

Hi,

Right now you're probably feeling frustrated, depressed, and maybe just a bit angry. You listed your home expecting it to be sold and expecting to be on your way to a new home or a new adventure by now.

 Instead, you watched your home expire off the market unsold.

What happened? Why isn't it sold?

 One of four vital factors was somehow "off." Even in a market that has a year's worth of inventory, a home will sell in a reasonable amount of time if the following four elements are done correctly: It's called the 4 P's of marketing.

Product Place Price Promotion

Your agent should have advised you about the proper price for your home in today's market. Unfortunately, some agents are afraid to tell you the truth about pricing, because the market is down and they know you'll be disappointed.

 Presentation is the area you control. Making your home look more desirable than all others for sale in its price range isn't done without effort, but it will pay off.

 Marketing is your agent's job, and it consists of many components. Not only must your agent place your home where it will be seen by the greatest number of buyers, he or she must provide enticing photographs and descriptions that show buyers they really must see this house.

 I'm sure you don't want to go through another disappointing experience, and I don't blame you. But you don't have to. Once these four factors are properly in place, you'll be on your way to seeing a "Sold" sign in the front yard. My web site at www.brianoreilly.ca is in all the top search engines for Kelowna & area Real Estate where 80% of buyers search. Check it out. Check out the Inspired Expired under the SELLERS button.What factor(s) were turned "off"?

Give me a call at 250-862-1546 I'll be glad to sit down with you and explain how we can make these 4 elements work together to give your home the edge over your competition. Of course, there's no obligation. Not computer savy, Call me. We deliver.

 Sincerely,

Brian O'Reilly